Los Angeles, October 3, 2019

Highlights from past summits

Past speakers include

Silvia Lagnado

Global CMO, McDonald’s

Lauri Vela

Senior Vice President,

Digital Marketing

Liad Agmon

Founder + CEO, Dynamic Yield

Adam Shupe

Manager, eCommerce Merchandising, Pacific Sunwear

Marinus van Gestel

Chief Commercial and Marketing Officer, Linio Group

Nathan Richter

VP of Strategy, Dynamic Yield

Megan Hoover

eCommerce Testing & optimization Manager, Yeti

David Neff

VP of Consulting,

Accenture

Mukund Ramachandran

CMO, Dynamic Yield

Previous Attendees

What is Pioneers Roadshow?

With the overwhelming success of Personalization Pioneers NYC this June, we are excited to announce that we are taking the show on the road for Pioneers Roadshow in LA! The industry’s most renowned event in personalization, Dynamic Yield’s Pioneers brings together those on the forefront of change in retail, finance, travel, publishing, and beyond to share stories, inspiration, and thoughts on the evolving science of customer experience delivery. You’ll meet other Pioneers in attendance who are interested in learning more about the innovative and inspirational stories taking place in the field. You will leave with all the materials and strategies you need to make personalization the cornerstone of your digital strategy – helping improve key business metrics while delighting your customers.

Why go?

Relationship Building

Meet fellow peers who are serious about personalization, ensuring high-quality networking, discussions and learning.

Pure Practical Learning

Learn from pros who do this stuff on a daily basis. Learn about the latest trends in personalization, next-level tactics, high impact use cases and methodologies.

Personalization at Scale

Learn how Dynamic Yield plans to develop product features to help you take advantage of shifts in End to End Journey Personalization, Machine Learning and AI.

Media Partners

Our solution and technology partner ecosystem provides the strategic guidance, insights and execution required to ensure that you are always on top of your game with Dynamic Yield.

We are excited to announce the following industry leaders as official Sponsors at Personalization Pioneers!

Agenda

Wednesday, September 4

We will break up the group into four separate, invitation only dinners, where you’ll have the opportunity to mix and mingle with one of our stellar partners followed by happy hour!

Thursday, October 3

Fuel up for the day with the delicious breakfast spread consisting of assorted pastries, fruit, yogurt, granola, fresh juices, and more!

What will personalization look like in 2020? And more importantly, what is Dynamic Yield doing to build an open-architecture platform that will meet the future demands of marketers across the globe? In this session, CMO Mukund Ramachandran will present insights on the future of customer experience and Dynamic Yield’s product roadmap.

Mukund Ramachandran
CMO, Dynamic Yield
We will be sharing the stage with leading cosmetics brand e.l.f. who will talk you through how they use customer input to drive granular segmentation that will result in uplift and incredible customer site experience.
Shana Rungsarangnont Digital Product Manager, e.l.f.

Catch up with colleagues and peers over snacks, coffee, and tea during this networking break.

Personalization is a touchstone of exceptional customer experiences and is now a modern-day necessity to compete and grow. In this talk, ThirdLove will discuss their approach to hyper-personalization through testing, testing, and more testing.

Desirae Oppong
Director of Product growth, ThirdLove

In this talk, Gabby will uncover when and where Giant Amazon leverages personalization to deliver positive customer experience and improve one-to-one interactions. We’ll also share our take on the best elements of Amazon’s recommendation engine, highlight gaps in the eCommerce giant’s implementations, and grant exclusive access to an expansive collection of real use cases Amazon deploys across its digital properties.

Gabby de Araujo
Product Marketing Manager, Dynamic Yield

In this session, Ben Malki DY’s Director of Customer Success will share global benchmarks on Dynamic Yield customer activity and innovative use cases. Beginning with usage data, we’ll dive into what our community is achieving with DynamicYield. We’ll share insights on activity and types of experiences that are being delivered. From there we will spotlight some of the most valuable an innovative use cases that you, the DY community, have deployed.  You will come away with a better understanding of an optimal program mix and new inspiration to delight your customers and drive value.

Ben Malki
Director of Customer Success, Dynamic Yield

Enjoy some down time over a variety of sandwiches, salads, and assorted sides.

In this hands-on session, we will guide you through the fundamentals and best practices for using Dynamic Yield effectively. This beginner’s level workshop will equip you with all of the tools required to kickstart your personalization journey, and serves as a great refresher course for users who are still becoming comfortable with the product. This is an interactive session in which you will work within your existing account or a Dynamic Yield instance provided onsite. Please bring your personal computer.

This session is open to all.

In this intensive workshop, you will dive deep into advanced segmentation, user persona, execution processes, and additional techniques that are essential for your robust personalization strategy. This is an interactive session in which you will work within your account, so please bring your personal computer.

Deep dive capabilities that will be covered:

  • Audience
    • Audience Manager
    • CRM
    • Affinity
  • Email
    • Email Recommendations
    • Email Triggers
  • Multi – Touch
    • Creating campaigns across site
  • Recommendations
    • Strategies
    • Best Practices

*This session is only open to active Dynamic Yield users.

In this intensive hands on workshop, we will go over custom targeting, advanced use cases implementation and best technical workflow processes. This is an interactive session in which you will work within your account, so please bring your personal computer.

*This session is only open to active, technical Dynamic Yield users.

It’s party time! Following an insightful day, enjoy a celebration with drinks on us…. Oh yeah, there’s a terrace too!

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Mukund, CMO, Dynamic Yield
Mukund Ramachandran,
CMO, Dynamic Yield
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Mukund, CMO, Dynamic Yield
Mukund Ramachandran,
CMO, Dynamic Yield

Venue

Convene
333 S Grand Ave 3rd Floor, Los Angeles, CA 90071

Lodging

Please find convenient lodging options below available for you to book directly with the property.

The LA Grand Hotel Downtown
333 S Figueroa Street • Los Angeles • (213) 617-1133

Omni Los Angeles Downtown @ California Plaza
251 S Olive Street • Los Angeles • (213) 617-3300

Westin Bonaventure Hotel Hotel + Suites
404 S Figueroa Street • Los Angeles • (213) 624-1000

The LA Grand Hotel Downtown
711 S Hope Street • Los Angeles • (213) 488-3500

Pioneers Roadshow LA